Job overview
Synbus is seeking an experienced Technical SEO Specialist to improve the technical performance, accessibility, and search engine visibility of client websites. You will conduct comprehensive technical audits, diagnose indexing and crawling issues, implement structured data recommendations, and collaborate with developers to improve website architecture and organic search performance. The ideal candidate has strong technical SEO knowledge, understands modern JavaScript-based websites, and can translate complex technical findings into actionable recommendations. You will work on websites built with WordPress, Next.js, and other modern frameworks, ensuring they follow technical SEO best practices.
Responsibilities
- Technical SEO Audits: Conduct comprehensive audits to identify crawling, indexing, rendering, canonicalization, and technical performance issues.
- Crawlability and Indexability: Optimize robots.txt, XML sitemaps, canonical tags, redirect rules, and indexation directives.
- Core Web Vitals: Diagnose and recommend improvements to LCP, INP, CLS, and overall page performance.
- Website Architecture: Review URL structures, internal linking, navigation, pagination, and site hierarchy.
- Structured Data: Implement and validate schema.org markup using supported JSON-LD types.
- JavaScript SEO: Investigate rendering and discoverability issues affecting React, Next.js, and JavaScript-heavy websites.
- Technical Migrations: Support site migrations, redesigns, domain changes, and URL restructuring while protecting organic traffic.
- Log File Analysis: Analyze search crawler behavior and identify crawl inefficiencies where server logs are available.
- Developer Collaboration: Work with web developers to prioritize and resolve technical SEO issues.
- Reporting: Monitor Google Search Console, indexing trends, crawl results, Core Web Vitals, and organic search performance.
Requirements
- Minimum 2 years of practical technical SEO experience.
- Advanced knowledge of crawling, indexing, canonicalization, and technical search engine optimization.
- Experience with Google Search Console, Google Analytics 4, Screaming Frog, and PageSpeed Insights.
- Understanding of HTML, CSS, JavaScript, HTTP status codes, and website architecture.
- Experience implementing structured data and validating schema markup.
- Familiarity with WordPress and modern JavaScript web frameworks.
- Knowledge of website migrations, redirects, duplicate content, and technical SEO troubleshooting.
- Ability to interpret audit findings and communicate technical recommendations clearly.
- Strong analytical and problem-solving skills.
- Experience working with developers and managing technical SEO improvements.
Nice-to-have skills
- Experience with Next.js, React, server-side rendering, and static site generation.
- Familiarity with Ahrefs, SEMrush, Sitebulb, or similar SEO tools.
- Experience with Cloudflare, CDN configuration, and server performance optimization.
- Knowledge of Python or JavaScript for SEO automation.
- Familiarity with automated technical SEO monitoring.
- Understanding of international SEO, hreflang implementation, and enterprise website structures.
- Awareness of AI search crawler access and technical requirements for AI search visibility.
Benefits
- Remote-friendly technical collaboration.
- Opportunities to work on complex SEO and modern web development projects.
- Experience with AI-assisted auditing and automation workflows.
- Collaboration with developers, SEO strategists, and analytics specialists.
- Professional development across technical SEO, website performance, and AI search optimization.